Visual merchandising
+ working professions “Storekeeper”, “Window decorator”, “Salesman”
Training is carried out only on a full-time form of education
QUALIFICATION
- Visual merchandising specialist
DURATION OF TRAINING
- Based on general basic education (full-time) – 2 years 10 months;
- Based on general secondary education (full-time) – we do not teach;
- Based on general secondary education (correspondence) – we do not teach;
About the Specialty
MERCHANDISING = ART
Merchandising is the art of creating an atmosphere of pleasant shopping in shopping facilities
MERCHANDISING = SCIENCE
Visual merchandising is a science that contains knowledge from the basics of psychology, advertising and marketing. A visual merchandising specialist determines what the shop window will look like, in what order the goods will be placed on the shelves, what the buyer will see first, etc.
MERCHANDISER’S TASKS
Assortment planning, interior design, lighting design, layout and decoration, provision of POS materials, website development, space zoning using information technology
Advantages of the specialty
CREATIVE WORK
This specialty requires a creative approach, because it is you who decide how everything will look in the end
CAREER GROWTH
Just starting a career as a visual merchandising specialist, you can climb the career ladder to a manager in a year
CONTINUOUS DEVELOPMENT
This specialty requires constant development and improvement
STABILITY
Every year the demand for visual merchandising specialists is growing. You won’t have to worry about your future
What we are studying
The main academic subjects that form the future specialist
Organization of trade
Study the principles and methods of increasing the number of sales, influencing the behavior of buyers.
For groups based on
classes
Not available in eng.
Psychology and ethics of business relations
Study the basic concepts, tasks and methods of psychology, learn how to maintain a favorable moral and psychological climate in the team.
For groups based on
classes
Not available in eng.
Commodity science and trading equipment
Study the current trends in the development of trade and commercial equipment, learn how to use measuring instruments.
For groups based on
classes
Not available in eng.
History of Styles in Art
Study the features of artistic styles, their history and evolution; features of art and styles of different eras.
For groups based on
classes
Not available in eng.
Marketing, advertising
Study the essence of marketing and its importance in the economy, methods of product assortment management and learn how to sell goods effectively.
For groups based on
classes
Not available in eng.
Commercial activity
Study the principles and objectives of commercial activity, learn how to effectively determine the form of wholesale and retail sale of goods.
For groups based on
classes
Not available in eng.
Communication techniques and the basics of team building
Learn the basics of nonverbal communication learn the basics of conducting successful negotiations.
For groups based on
classes
Not available in eng.
Merchandising
Learn how to analyze the behavior of customers, effectively distribute the area of the trading floor, evaluate the market situation and features of consumer behavior.
For groups based on
classes
Not available in eng.
Drawing, painting and composition
Learn the principles of compositional drawing, learn how to use various graphic materials; draw from nature, from memory, representation.
For groups based on
classes
Not available in eng.
Computer graphics
Study the types of computer graphics, computer graphics processing tools, learn how to design product design, web page design.
For groups based on
classes
Not available in eng.
Web design
Learn the basics of web design, the terminology of web design, its tools and the basics of FRONT-END development, learn how to layout websites.
For groups based on
classes
Not available in eng.
The spectrum of employment
Many people are interested in the question: “Where can I go to work after obtaining a particular qualification?”. There is no cause for alarm, you will not ask such a question. The range of employment opportunities is diverse:
- A full-time merchandiser is usually present in any supermarket, so the demand for such specialists is huge. They work not only in food retail, but also in multi-brand clothing and footwear boutiques.
- There are also merchandising agencies – such specialists are temporarily hired by store owners who do not have such professionals in their staff.
- Large manufacturers of food and non-food products also have their own merchandisers.
How to proceed
There is nothing complicated here, all you need to do is four simple steps to submit documents to us
STEP 1
Finish grades 9 or 11
STEP 2
Go through a medical examination
STEP 3
Collect a package of all necessary documents
STEP 4
From July 20 to submit documents to the admissions committee
Close 
I didn’t regret coming here. Interesting events and concerts take place here. There are many opportunities to prove yourself. The training sessions are interesting, the material is easily perceived and remains in the head. After graduation, I want to start working in my specialty, as well as doing my favorite thing.
The college is not bad, I chose the specialty “Visual merchandising” and, in principle, I did not lose. It is interesting to study, especially since there is an opportunity to show yourself in various events. Excellent location of the college in the city center. This is an institution that develops its own opinion and curiosity.
I am very glad that I chose this particular educational institution to receive my education: high-quality knowledge, interesting presentation of material, responsive teachers. A lot of friends have been unlearned here. The college has great opportunities to prove themselves in various activities and sports. I advise everyone to enroll in MTEC!
I like the college, it is spacious, located next to the city park. Good teachers who worry about every student. Discipline is well established. I am studying in the specialty “Visual merchandising”. This is a very unusual and creative specialty, and it appeared in college relatively recently.